Popular ways to monetize a blog
Who doesn't like passive income? Here's how your blog, however big or small, can help you take a step in the right direction. There are plenty of ways to make money online from taking surveys to working as a freelancer to selling stock photography. However, I am talking about how you can earn money from your blog, which you already love to write for.




Here Are 5 Of The Most Popular Blog Monetization Methods:
 

1. Banner Advertising
This seems easy to do but can actually be pretty hard to accomplish because you need to get the right kinds of advertisers who are interested in your blog and reaching out to your audience. If you are a big blog, however, you can reach out to companies like BuySellAds to help you get banners to your blog. The most money is usually made when an advertiser specifically wants to reach out to your audience and sees value in doing so. You can start by contacting small businesses in your niche and asking them if they would be interested to advertise for a fixed cost on your blog.

2. Google Adsense
This is a broader class of advertising in the category of pay-per-click, but this is by far the most popular form of pay per click advertising. You get paid not by the impressions of the ad but depending on how many people click on it. Therefore, there is no guarantee of a certain income here, unlike in banner advertising where you know you are getting a fixed amount of money irrespective of how many people actually click on it. Of course the upside is that you get a good amount of money for every person who clicks on the ad, and there is a very good potential to earn a lot of money. A lot of sites rely on Google Adsense for monetizing their websites. One of the biggest advantage of this is its ease of set up. You just enter a code and forget about it - Google takes care of everything else, including contacting the advertisers.

3. Affiliate Marketing
Affiliate marketing can be a highly lucrative way to make money from your blog. A lot of companies have an affiliate program. You just recommend products to your readers and when someone clicks on your link and buys the product, you get a certain percentage of the sale as commission. You get paid only when a sale is completed, irrespective of how many impressions an ad makes or how many people click through to it. The upside is, you can potentially make a ton of money. Big name bloggers regularly earn 6 figure incomes from this method, so it is a large pie that small bloggers have a chance of being a part of.

4. Social Media Campaigns
Brands and businesses want social media engagement. If you have a good and loyal social media following, you should leverage it. Sponsored Tweets, for example, are a really good way to make a few bucks advertising to your followers along with all the regular content that you post. Same is the case with Facebook. If you have a good number of engaged fans, businesses will pay you a nice amount of money to reach them.

5. Email Marketing
Email marketing is a very powerful tool that bloggers enjoy. You need to collect leads from your blog so you have their permission to reach out to them whenever relevant. In your regular newsletter, you can sell an ad space for a company. The beauty of email marketing is that you can combine affiliate marketing with this - if you come across a great product that you use, why not promote it to your list and make some money off it too?

These are some of the common ways to earn an income from your blog. What methods appeal to you, and what methods do you use? We would like to hear your thoughts.
 

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