Applying SEO After The Penguin Update

Doing SEO after the Penguin update is extremely difficult. This update has caused people to lose a lot of money online because of the fact that their sites were pushed off of the first pages of Google. 

Let's face it, when Google makes a brand new update, there are tons of changes that can happen to anybody's site. And that Google slap that takes place is always tough to undergo if you don't have a plan.

Whether your site was kicked off of Google or you have yet to do any SEO, these tips are surely going to help you get your site ranked higher for many of the keywords you have chosen.

Avoid junk links and keep more good links
Junk backlinks are simply the links that you use to leave on other websites that aren't relevant to your website. A case study was done by an internet marketer who had a wonderful website that was ranking high for a "acne" related keyword. He had more than 2,000 links, but only a small percentage of them were useful.

After this update was implemented, it still ranked high. Why? The reason being that he still had one good backlink from his main Facebook page that was also ranking high. He also had around 65 very powerful backlinks from powerful article directories. What Google wants to point out now is how useful just a few good links are rather than having thousands of useless links.

Social Influence
Do you know how powerful the social networking sites can be? There's Facebook, YouTube, Pinterest, Google+, and plenty of others. What you need to know is that all of them are powerful websites that have extremely high PageRanks. This makes it very convenient for most people who simply want to gain more quality backlinks. Just a simple link on each one of them could instantly boost up your site in the search engines once they are indexed.

Monitor your analytics
People tend to forget about the power behind monitoring their sites. You need to make sure that you monitor your sites backlinks and traffic on a consistent basis. Google analytics is a great way to do this. Whatever method that is working to get you more visitors or making good backlinks is the method you should apply more often.

Article Marketing
Writing quality articles on topics related to your site and submitting them to article directories is a great way to gain quality backlinks and drive traffic to your site. Article directories like - ezinearticles.com, squidoo.com, and hubpages.com can help improve your search engine rankings.

The tips above can definitely help get your SEO campaign going. No algorithm made by Google has ever been perfect, and it is all about leveraging your backlinks to see what you should do in order to attain results. After a few weeks of doing everything above, you will find yourself getting more traffic and higher search engine rankings.